Jessica Arguello shares her journey in real estate, starting during the pandemic and leveraging video marketing to grow her business.
She discusses the challenges of navigating the market, the importance of building relationships, and her focus on first-time buyers. Jess emphasizes the need for consistency in content creation and the balance between business growth and family life.
She also provides insights on market trends, the significance of niche marketing, and the evolving landscape of real estate.
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Chapters
00:00 Introduction to Jess Arguello's Journey
02:57 Navigating Real Estate During a Pandemic
06:03 The Power of Video Marketing
09:01 Evolving Content Strategies
11:54 Balancing Business Growth and Family Life
14:59 Building Relationships in Real Estate
17:48 Niche Marketing for First-Time Buyers
20:45 Handling Market Challenges and Buyer Concerns
24:01 Future Outlook on the Real Estate Market
26:58 Insights on New Builds and Market Trends
30:00 Final Thoughts and Advice for New Agents